Privacy Policy

Introduction

REI UK ("we", "our", "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you visit our website at reiuk.co.uk.

Data Controller

REI UK is the data controller responsible for your personal data. If you have any questions about this policy or our data practices, please contact us at hello@reiuk.co.uk.

Information We Collect

We may collect the following types of information:

• Usage Data: If you consent to cookies, we collect anonymised data about how you use our website, including pages visited, time spent, and general location (country/city level).
• Contact Information: If you contact us through our website, we collect the information you provide (name, email, message content).
• Technical Data: Browser type, device type, and IP address (anonymised).

How We Use Your Information

We use your information to:

• Understand how visitors use our website to improve our content and services
• Respond to enquiries and provide customer support
• Ensure the security and proper functioning of our website
• Comply with legal obligations

Cookies

We use cookies only with your explicit consent. When you first visit our website, you'll see a cookie banner asking for your preference.

• Essential Cookies: We use minimal essential cookies to remember your cookie preference. These do not require consent.
• Analytics Cookies: If you accept cookies, we use Google Analytics to collect anonymised usage data. Google Analytics uses cookies to distinguish users and track sessions. Your IP address is anonymised before processing.

You can change your cookie preferences at any time by clearing your browser cookies and revisiting our site.

Legal Basis for Processing

We process your data based on:

• Consent: For analytics cookies - you choose whether to accept or decline
• Legitimate Interests: To operate and improve our website
• Contract: To respond to enquiries about our services

Data Retention

We retain analytics data for 14 months. Contact information is retained for as long as necessary to address your enquiry, then deleted within 12 months.

Your Rights

Under UK GDPR, you have the right to:

• Access your personal data
• Rectify inaccurate personal data
• Erase your personal data
• Restrict processing of your personal data
• Data portability
• Object to processing
• Withdraw consent at any time

To exercise these rights, contact us at hello@reiuk.co.uk.

Third-Party Services

We use the following third-party services:

• Google Analytics: Web analytics service by Google. Data is processed in accordance with Google's privacy policy. We have enabled IP anonymisation.
• Vercel: Website hosting. See Vercel's Privacy Policy.

International Transfers

Your data may be transferred to and processed in countries outside the UK. We ensure appropriate safeguards are in place, including standard contractual clauses approved by the ICO.

Security

We implement appropriate technical and organisational measures to protect your personal data, including encryption in transit (HTTPS) and secure hosting infrastructure.

Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date.

Contact Us

For any questions about this privacy policy or our data practices:

• Email: hello@reiuk.co.uk
• Website: Contact Form

Supervisory Authority

You have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection: ico.org.uk